Category / Design

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ProachRiot is one of the first communities deployed on the fledgling ground ctrl platform.

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Visual concepts for Paragary Restaurant Group’s Esquire Grill.

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The Backstreet Boys came to us with the idea for creating a “tour bus” themed website. After some brainstorming concepts and initial concepting, we flew down to Los Angeles where I was the creative director on a shoot for the website. The concept was for each “boy” to have his own personalized bus and the user would ride alone with them. So we shot scenes of each dude watching TV, making phone calls, etc.

After the shoot, I began design on the main part of the site. The concepts were based on the idea of a “floating” papervision interface, each section tied to an icon that represented its content. Once the first part of the site was designed, I moved on to designing a custom bus interior for each one of the boys. The concepts were based on a series of questions in a mock interview (items like colors, interests, etc.) - the end result being an ethereal looking bus interior based on each boy.

The rest of the development involved creating the interactivity in the buses and loading content from the content managment system.The site was primarily created in Actionscript 3.0 utilizing Papervision to create a moderate 3d UI. Cakephp was used to create a robust content management system and Limelight is employed to stream content to players and buses.

Full portfolio entry » Crain’s Cleveland wanted a new way to drive traffic to their website, so they employed FORM in creating a RSS desktop news reader. Users download an installer and set it up locally, deciding which feeds they want to see and setting options such as how the news rotates, where the application is docked and the speed at which the news rotates. Each news item links directly to the news feed on the Crain’s website. A special content area enables Crain’s to pass special advertising or images of the latest Crain’s publication directly to the user. The desktop reader was created in Flash 8 using screentime’s mProjector extension to program the desktop interactions. The design was intended to mimic the Crain’s website and was made in Photoshop.

Full portfolio entry » Benchmark Craftsmen designs and produces those really cool displays you might see at a trade show or a really fancy store demo. This system is an online suite of tools for managing clients, creating and approving proposals, viewing work orders, tracking invoices, crates, reports, and much more. It also contains a robust user system that gives their clients limited access. Multiple levels of users allow Benchmark employees to create account with limited access to certain features and/or clients. Proposals can be updated and designed on-the-fly, utilizing the PDFLib extension to layout custom graphics and text for direct-to-print pretty data. Bnetonline was designed in Photoshop. The tools are built using PHP and many specific PHP extensions including the FDF, PDFLib, and the GD2 library. Data is managed through MySQL databases.